Wave of telemarketing scams target seniors

BBB warns seniors about fraudulent attempts to steal their personal information

Senior citizens nationwide are reporting pushy, suspicious telemarketing calls from businesses going by the names “Senior Emergency Care,” “Senior Safety Alert” or “Senior Safe Alert.”

According to reports, these businesses are using prerecorded telemarketing calls to pitch a personal emergency alarm system. The recording claims the alarm will protect against dangers such as break-ins and medical emergencies. The recording further claims that the system — worth several hundred dollars — can be installed for free, but will cost $30 a month thereafter.

After the pitch, callers are prompted to press a button to speak with a live person for “verification” purposes. However, victims report that staff refuses to provide basic business information, such as the business address.

If you answer the phone and are greeted by an automated message instead of a live person, that is considered a robocall. Furthermore, according to the Federal Trade Commission, “if the recording is a sales message, and you haven’t given your written permission to get calls from the company, the call is illegal.”

Red flags of a telemarketing scam include:

  • The caller or automated message tries to create a sense of panic. In this case, the call alarms seniors by describing a situation where they are incapacitated at home and cannot call for help. Also watch out for calls that push for immediate action.
  • Promises of something for free. Be wary of “free” offers that ask you to pay a handling fee or other charges.
  • Implies an endorsement from a well-known organization. In this case, the call claims the alarm system is endorsed by the American Heart Association and the “American Diabetic Association,” which is really the “American Diabetes Association.”
  • Spoken errors. Just as phishing emails often contain misspellings and grammar errors, scam calls can have similar errors, such as referring to the American Diabetes Association as the “American Diabetic Association.”
  • No legitimate contact information. Any legitimate business should be able to provide you with detailed contact information, such as an address or website.

Additionally, if you receive a call similar to this:

  • Hang up right away,
  • Do not push any button(s) to proceed further,
  • Consider blocking the number and add your number to the Do Not Call Registry,
  • Report the call to your Better Business Bureau at www.bbb.org or to the FTC at www.donotcall.gov.


  1. Susan Moore says:

    What I want to know is how do they know who is a senior…….I have had several calls from different numbers regarding this scam (I know it is a scam). One individual told me they got a list from Medicare!!!!!
    Is this a possibility?

    1. @ Susan, I’m not sure how scammers get their lists in ever case, but I understand they buy them from one another. They also call a lot of people. I have actually received calls from scammers at my BBB office phone! I think they figure it out once they make the calls. Also, using a phone book helps them narrow it down — younger people often give up their land lines and switch to cell phones, so they no longer appear in the phone book. I’ve heard they also key in on names that appear “old-fashioned.”

      1. suemo54 says:

        What is the point of a ‘Do not call’ list, you report them and nothing is done. Also I have an unlisted/unpublished number. I am seriously considering getting rid of m land line.

    2. Douglas Mano Steele says:

      Robocalls.. They eventually hit a senior’s number.. Whatever a senior is..

      1. That’s probably a lot of it. I’m sure they didn’t get the BBB office phone number off any list of likely prospects.

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